IP Due Diligence in M&A: What Investors Really Look For

 


When companies’ merger or acquisitions (M&A) take place, it’s not just balance sheets, revenue projections, and market share that attract investors. Increasingly, Intellectual Property (IP) is at the centre of these deals. After all, in a world driven by innovation, IP assets often outweigh physical ones in value.

But here’s the catch—not all IP is created equal, and not every company has its IP house in order. That’s where IP due diligence comes in. For investors and acquirers, it’s the process of peeking behind the curtain to assess whether the intellectual property portfolio truly holds the value it claims.

Let’s break down what really matters and what recent deals teach us.

Why IP Due Diligence Matters in M&A

Imagine buying a house without checking property rights, land disputes, or building approvals. Sounds risky, right? The same applies to acquiring a company. Without solid due diligence, an acquirer could inherit lawsuits, ownership disputes, or worse—worthless IP.

Key reasons IP due diligence is critical:

  • Ownership clarity: Ensures the target company actually owns or has valid rights to use its IP.
  • Market advantage: Determines whether IP gives the company a real competitive edge or is easily replicated.
  • Risk identification: Uncovers potential infringements, licensing restrictions, or ongoing disputes.
  • Valuation accuracy: Helps in assigning fair value to the acquisition.

What Investors Really Look For

When investors dig into a company’s IP portfolio, they aren’t just ticking boxes. They’re evaluating the strategic and financial impact of that IP on future growth.

Here are the main checkpoints:

1.   Clear Ownership and Registrations

o    Are patents, trademarks, and copyrights registered in the company’s name?

o    Are there any co-ownerships that could complicate usage rights?

2.   Strength and Quality of Patents

o    Are patents enforceable and free of legal challenges?

o    Do they cover core technology or just peripheral features?

3.   Freedom to Operate (FTO)

o    Can the company use its IP without infringing on others’ rights?

o    Are there licenses or royalties that might eat into profits?

4.   Trademarks and Brand Value

o    Do the trademarks hold strong recognition in the market?

o    Any lookalike disputes or opposition challenges?

5.   Trade Secrets and Confidential Information

o    Are processes, formulas, or algorithms protected?

o    Are there robust NDAs and internal safeguards?

6.   Ongoing or Potential Litigation

o    Any pending lawsuits that could impact revenue or reputation?

o    Any history of infringement battles?

7.   Licensing Agreements and Collaborations

o    Are third-party licenses exclusive or restrictive?

o    Do agreements expire soon, potentially affecting operations?

Real-Life Example: Broadcom’s Acquisition of VMware (2023)

One of the largest tech M&A deals in recent years was Broadcom’s $69 billion acquisition of VMware in 2023. While much attention was on Broadcom’s semiconductor business, VMware’s IP portfolio was a massive driver of value.

  • Patents & Technology: VMware holds a strong portfolio in virtualization and cloud software patents, giving Broadcom a competitive edge in enterprise solutions.
  • Customer Contracts & Licensing: Investors closely reviewed VMware’s licensing agreements, ensuring continuity of recurring revenue streams.
  • Brand Strength: VMware’s trademark in enterprise software is globally recognized—making it more than just a technology play but a brand acquisition too.

Had Broadcom overlooked IP due diligence, it could have inherited disputes, weak patent protections, or unfavourable licensing terms. Instead, the deal highlighted how robust IP portfolios can make or break billion-dollar M&As.

Lessons for Businesses and Startups

Even if you’re not eyeing a billion-dollar exit, the same rules apply:

  • Keep your IP documentation clean—ensure registrations are updated.
  • Audit regularly—know if your IP is strong and defensible.
  • Protect trade secrets—with contracts and security measures.
  • Be litigation-aware—settle disputes early, before they scare away potential buyers.

Final Thoughts

In today’s innovation economy, investors don’t just buy companies—they buy their ideas, technologies, and brands. IP due diligence guarantees that what appears robust on the outside is just as strong on the inside.

For companies preparing for M&A, the message is clear:
-Treat your IP portfolio like your crown jewels.
-Document, protect, and strengthen it.
-Because when investors come knocking, your IP will often be the deal   maker—or the deal-breaker.

Pro tip: At EinfolgeTechnologies, we help businesses conduct in-depth IP audits, freedom-to-operate searches, litigation checks, and valuation assessments—making sure your innovation story stands strong during any investment or acquisition discussion.

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